Relevance to customer challenges
Does it solve a problem that organizations recognize and are prepared to address?
Our Solutions
Innovative Technology. Practical Opportunity.
We focus on technology solutions with the potential to address meaningful business challenges and create valuable opportunities for the IT services channel.
Our Technology Focus
A Growing Technology Ecosystem.
Our approach begins with understanding where technology can deliver practical value. We evaluate emerging solutions with consideration for their capabilities, commercial relevance, and potential fit within the American MSP and MSSP ecosystem.
The categories below describe where we focus. They are areas of interest and active exploration, not a fixed catalog, and specific technologies are discussed directly with partners.
01
Data Protection & Data Loss Prevention
Sensitive information moves across users, endpoints, applications, and cloud environments. Data protection technologies help organizations gain visibility into these activities and establish controls around important information.
Potential technology capabilities
- Data loss prevention.
- Sensitive information discovery.
- Data classification.
- Endpoint data protection.
- Information movement monitoring.
- Data security policy management.
02
Cybersecurity Technologies
Security requirements continue to evolve, creating opportunities for service providers to strengthen the protection they deliver to their customers.
Potential categories
- Endpoint protection.
- Security monitoring.
- Threat visibility.
- Information controls.
- Security management.
- Access management technologies.
03
Enterprise & Emerging Technologies
Ashlar also explores technologies that address operational challenges, enhance business capabilities, and present opportunities for enterprise and managed service environments.
Potential areas
- IT infrastructure.
- Business software.
- Automation.
- Cloud solutions.
- Management platforms.
- Enterprise technology tools.
How We Look at Technology
Technology with a Purpose.
When we consider a technology, these are the questions that guide the conversation. They are considerations for fit, not a certification or an audit.
Suitability for channel distribution
Can service providers deploy, manage and support it efficiently across many customers?
Service-provider differentiation
Does it help a provider stand apart, rather than duplicate what is already common?
Commercial viability
Do pricing and licensing support a sustainable managed-service business model?
Vendor engagement
Is the vendor committed to its partners, responsive and ready to support the U.S. market?
Potential for long-term growth
Is there room for the relationship to expand as needs and the market develop?
Looking for a Technology Partnership?
Service providers can explore technologies for their portfolio. Technology vendors can start a conversation about the U.S. channel.